Association memberships strengthen trust

ENERGETIX has been a mem­ber of var­i­ous nation­al and inter­na­tion­al direct sell­ing asso­ci­a­tions for many years. Our ulti­mate goal is to give our busi­ness part­ners around the world an advance in trust when it comes to our cus­tomers: With the seal of an asso­ci­a­tion mem­ber­ship, prod­uct sales and busi­ness part­ner activ­i­ties are demon­stra­bly respectable and fair. Why? Because the asso­ci­a­tions set and inten­sive­ly mon­i­tor stan­dards of con­duct for their mem­bers that are far above those of nation­al leg­is­la­tion.


ENERGETIX is a mem­ber of the fol­low­ing nation­al and inter­na­tion­al direct sell­ing asso­ci­a­tions:

Direct Selling Associations

News: The WFDSA World Con­gress 2017 took place in Paris in Sep­tem­ber under the mot­to “Own the future”. The WFDSA (World Fed­er­a­tion of Direct Sell­ing Asso­ci­a­tions) rep­re­sents the direct sales indus­try world­wide. All the above-men­tioned asso­ci­a­tions are exist­ing mem­bers of the World Fed­er­a­tion. The par­tic­i­pants, includ­ing ENERGETIX CEO Roland Förster and CMO Jes­si­ca Schlick, received impor­tant infor­ma­tion about glob­al changes in direct sales. Work­shops were also held, focus­ing main­ly on dig­i­tal trans­for­ma­tion, social media and oth­er future-ori­ent­ed trends.

The BDD cel­e­brat­ed its 50th anniver­sary in Octo­ber. Roland Förster, Jes­si­ca Schlick and CIO/COO Alexan­der Link par­tic­i­pat­ed here as well. They are also active in sev­er­al BDD work­ing groups togeth­er with employ­ees of oth­er suc­cess­ful direct sell­ing com­pa­nies. There, they deal with cur­rent top­ics from var­i­ous spe­cial­ist areas such as mar­ket­ing and IT. Exchange with­in the indus­try is extreme­ly impor­tant, and all com­pa­nies ben­e­fit from the new impuls­es for their busi­ness.

Why is ENERGETIX being a mem­ber of the direct sell­ing asso­ci­a­tions worth­while for busi­ness part­ners and cus­tomers?

Direct sell­ing asso­ci­a­tions pro­mote the inter­ests of their mem­bers because they:

  • rep­re­sent the eco­nom­ic and legal pol­i­cy inter­ests of their mem­bers vis-à-vis the Ger­man Fed­er­al Gov­ern­ment and nation­al and Euro­pean leg­is­la­tors
  • pro­vide fac­tu­al infor­ma­tion on direct sales through tar­get-group-ori­ent­ed press and pub­lic rela­tions work
  • devel­op and mon­i­tor the stan­dards of con­duct which, as vol­un­tary com­pe­ti­tion rules of the indus­try, oblige and enforce fair deal­ings with cus­tomers and busi­ness partners/consultants
  • con­duct mar­ket stud­ies and thus doc­u­ment the eco­nom­ic impor­tance of direct sales
  • pro­mote the pro­fes­sion­al pro­file of the self-employed busi­ness part­ner
  • form strate­gic alliances with asso­ci­a­tions with sim­i­lar inter­ests to pro­mote inde­pen­dent dis­tri­b­u­tion

Source: BDD: Aktiv­itäten & Kernkom­pe­ten­zen;, 25.10.2017


How do I know whether a direct sell­ing com­pa­ny belongs to these asso­ci­a­tions?

Mem­ber­ships in the asso­ci­a­tions and thus com­pli­ance with the eth­i­cal prin­ci­ples and stan­dards of con­duct are often eas­i­ly recog­nis­able by the logos of the asso­ci­a­tions on the company’s web­site. In our case, they can also be found under the menu item „About us > Por­trait“. You will find a list of mem­bers on the asso­ci­a­tions’ web­sites as well.

So pay atten­tion to these mem­ber­ships when choos­ing a direct sell­ing com­pa­ny. As a cus­tomer, you should also place your trust in those com­pa­nies that adhere to the strict eth­i­cal stan­dards of direct sell­ing asso­ci­a­tions as a mem­ber – for your own ben­e­fit and safe­ty.