”uutta korumallistoa”: ENERGETIX Catalogue Launch in Finland

On 20/21 October 2012, our Finnish distributors were given the opportunity in Rauhalahti to acquaint themselves in detail with the new ENERGETIX collection and meet with others to exchange experiences.

Marianne Kostamo

The launch – which was kicked off with a greeting by Roland Förster (CEO) – was hosted by the Finnish distributors and trainers, Merja Ferahyan and Marianne Kostamo.

Marja-Leena Martikainen

TV host and model trainer, Marja-Leena Martikainen, dedicated her coaching session to the effect that one’s own posture and body language have on others. Sporty outdoor team-building activities and the raffle for three jewellery sets successfully rounded off the Finnish Catalogue Launch.

Merja Ferahyan

Merja Ferahyan revealed that distributors in Finland have responded well to the new collection. Thanks to their elegance, the items of jewellery go really well with the Scandinavian style.

The making of… pictures of the photo shoot in New York City: II/II

Take o look behind the scenes ans see how the photos for the EX in the City Catalogue were created in Summer 2012.

Ralf Bauer at the top: the actor ascended to dizzying heights for the photos

Relaxing between shots

A look behind the scenes: the equipment of the stylists and make-up artists

FInal brush strokes of the make-up artist: Juan Antonio before the shots on Brooklyn Bridge

Heiko Prigge and team in action

Sport-oriented set on the roof of a Manhattan skyscaper

Unforeseen ‘visit’: a typical New York dog-sitter traverses the cupcake set

sportEX: advertising materials with Franziska van Almsick

sportEX Flyer with Franziska van Almsick
and model Juan Antonio

ENERGETIX Bingen seems to have struck the nerve of the times with sportEX. The silicon sports bracelets shot to the top of the ENERGETIX sales rankings as soon as they were launched on 1 September 2012.

The company offers its distributors professional materials with the image of sportEX ambassador Franziska van Almsick. They are a very effective way of advertising the bracelets at sports events, fitness and dance studios, swimming pools, leisure and wellness hotels, golf clubs and fairs.

sportEX display stands

The flyers, display stands and two banners are sure to catch the eye and arouse interest if placed in a prominent position.

Catalogue launch questionnaire: thank you for the feedback

The high response to the 2012 Catalogue Launch questionnaire was very gratifying: we were delighted not only by the great enthusiasm but also by the constructive criticism.

Thank you for the large number of returns, which will enable us to plan future events even better and optimize them if necessary.

The winners of the draw for three sets of 100 € jewellery were:

Energetix Vertrieb Grund GmbH, Rüsselsheim, Germany
Rainer Buck, Horb, Germany
Sandra Mastroianni, Dielsdorf, Switzerland

We hope the jewellery sets give the lucky winners a lot of pleasure!

Background and a look behind the scenes: The new jewellery collection – interview: part III/V

Interview with Janine Eisenhauer, head of jewellery design at ENERGETIX Bingen.

Over the coming weeks, FROGBLOG will be uploading parts of the entire interview. So it’ll be worth coming back to take a look!

INSPIRED BY RALF BAUER

The “Inspired by Ralf Bauer” category is very popular. Are there any new pieces that have been created in cooperation with the actor and declared Asia enthusiast, Ralf Bauer?

Inspired by Ralf Bauer – page 66

Inspired by Ralf Bauer – page 72

J. E.: We’ve developed a new range of bracelets appropriately entitled “MOVE” for the Ralf Bauer collection.

It works really simply and is made up of a plain leather bracelet with simple clasp to which these elements may be attached.

One of the elements is adorned with the knot motif that is very frequent in Asian symbolism.

We have taken up an additional suggestion for the hand-made pendant. There is a small clip loop so that the pendant may also be worn on a chain. The loop also goes with some other pendants.

We have also returned to the material of amber and slightly modified the bracelet.

 

 

POWER

Category Power – chain 2044

Long and mixed chains are the absolute trend. The asymmetrical Chain 2044 in the Power category successfully takes up the style…

J. E.: Yes! This chain is one of my favourite pieces! On the one hand, it is lavish but, on the other, it is also light and pleasant to wear. Its special feature is that we mixed different chains together. They are joined on the side by two triangular elements. The entire chain possesses an asymmetrical design. Matching earrings that also take up the heart shape are also available.

Category Power - page 74

Thank you, Janine, speak to you in Part 4.

The world – a village: Training via Skype

A very special meeting of ENERGETIX distributors took place last weekend.

Diana Feliciano

The training seminar was attended by some of our top distributors and featured a PowerPoint presentation by Puerto Rican distributor Diana Feliciano which was transmitted live from Puerto Rico to Kirchheim via Skype! This is the first time in the history of ENERGETIX seminars that Skype has been used in this way.

PowerPoint presentation transmitted via Skype

Ulrich Lang and Sjaak Janssen provided simultaneous translation of the English and supplemented the presentation with additional useful advice.
The 100 or so distributors were extremely enthusiastic – last but not least because Diana Feliciano was magnificently successful in communicating all her energy to her audience in Germany. A compelling and technically demanding presentation that will certainly not be the last of its kind!

The Skype presentation was, of course, only one element of the multifaceted three-day seminar. Thank you to the organizing team for a successful weekend!

The making of… pictures of the photo shoot in New York City: I/II

Take o look behind the scenes ans see how the photos for the EX in the City Catalogue were created in Summer 2012.

Make-up artist and model Lucinda on set

Concentration on set: Roland Förster and Heiko Prigge’s camera team

Men at work: Ralf Bauer and ENERGETIX Art Director Jörg Olejnik

A photo is creatted

Photographer Heiko Prigge’s team is always busy making sure the light is right

Roland Förster and the camera team look at the first photos while Lucinda is prepared for the next shots

Technology out of doors: working on the rooftop set

Background and a look behind the scenes: The new jewellery collection – interview: part II/V

Interview with Janine Eisenhauer, head of jewellery design at ENERGETIX Bingen.

Over the coming weeks, FROGBLOG will be uploading parts of the entire interview.
So it’ll be worth coming back to take a look!

CLASSIC

Janine, let’s look at the Classic category: the pendant 2068 and matching earrings 2142P are particularly outstanding.

Pendant element (2068) and solitaire (2079) in the Classic range on cord (1779)

J. E.: Yes, we developed a frame to surround the solitaire pendant for this piece in the Solitaire series. The frame puts me a little in mind of a rose tree. The suggestion of thorns on the edge and the tendrils in the centre. It was created by our designer, Robin Ashby, and you could think that the Tudor rose was his inspiration.  The Tudor rose represents England.

Janine Eisenhauer and Heiko Prigge creating the Classic photo on catalogue page 27

Classic – EX in the City: the photo an catalogue page 27

BASIC

Let’s talk about the Basic category: what is characteristic for the jewellery in this easy-to-combine category?

J. E.: The Basic category stands for simple jewellery that also doesn’t have to be expensive.

New jewellery in the Basic Range

We have a jewellery set here that we designed specifically to satisfy these requirements. It is small, simple, and, with its sparkling Swarovski crystal, it goes with everything. Here, the ENERGETIX heart shape, which is very typical for the style used in ENERGETIX jewellery, was taken up. The crystal is even set in three very filigree prongs.

The really well done model pictures stand out in the catalogue. Where were the atmospheric photos for the Basic category taken?

J. E.: The photos for the Basic category were shot in the TRIBECA district of New York. The photo with the umbrella was, for example, taken opposite Hugh Jackman’s café, at the “Laughing Man”. That’s where I had the best coffee that I’ve had in a long time.

Model shoot in the New York district of TRIBECA

Thank you, Janine, speak to you in Part 3.

Yoga with Ralf Bauer

The Bingen event on 27-28 September 2012 was a great success. All the participants found the yoga lessons conducted by self-confessed yogi Ralf Bauer very relaxing and gratifying, both the sun salutation and the balance training. The distributors’ enthusiasm knew no bounds when Ralf Bauer agreed to all requests to sign the green yoga mats specially designed for the event by ENERGETIX Bingen.

The next day was devoted to training with the Management Committee and jewellery designer Janine Eisenhauer, together with practical tips from Meike Burdorf and
Jeannette Bal van Schijndel.

Here are the first photos.