Interview with Janine Eisenhauer, head of jewellery design at ENERGETIX Bingen.
Over the coming weeks, FROGBLOG will be uploading parts of the entire interview. So it’ll be worth coming back to take a look!
Mrs. Eisenhauer, New York City was chosen as the location for the photos for the new catalogue. The photo shooting in the Big Apple was probably a highlight?
J. E.: Yes, New York as the shooting location was incredibly exciting, multifaceted and stimulating. We visited many different districts for the catalogue and gained many impressions. From the rooftops in Midtown very near the Empire State Building to the industrial district on the banks of the East River under Brooklyn Bridge. And, of course, on Brooklyn Bridge itself which features in the background on the new cover. Sometimes we had to work at two or three different locations on a single day. A mobile home then became the backstage area for our styling, hair and make-up as well as the production office and canteen. Everything in the smallest of spaces with up to 20 people working on the project on a single production day. So it was everything but a luxury holiday, but it was fun and the atmosphere was creative.
A glance at the contents reveals that ENERGETIX has – although the sequence has changed slightly – remained true its categories.
J. E.: That’s right, every category represents its own direction, from fashionable to simple pieces of jewellery and from elegant to sporty designs.
Well, let’s talk about the most important new aspects in the new individual categories!
Symbolic is pleasantly different. Where did the inspiration for these imaginative pieces of jewellery come from?
J. E.: The Symbolic category was inspired by many different things, including nature and technology and even entirely abstract and modern shapes.
This new design possesses both abstract and Asian influences, the former even being inspired by a painting by Kandinsky. The pendant may be worn with a chain of pearls from the ENERGETIX range of chains or with a clip loop or simply with a string. There are matching ear studs and ring tops and a bracelet in the same pearl colours.
How did you get the idea to shape a piece of jewellery in the shape of a hummingbird?
J. E.: We are always being asked to realize animal motifs, which is why they were essential to this collection.
The final result was achieved through many intermediate stages. The end product is a cooperation with the designer, Robin Ashby, who created the virtual hummingbird contours for us in a CAD programme. Two small matching hummingbird ear studs and matching ear studs with the flowers that are also found on the hummingbird’s branch were created to accompany this piece.
Everything is represented from nature to technology … ENERGETIX is so to speak conquering space?
J. E.: Well, we did use the working title, “Out of Space”, here. The motifs are very witty and cute, small robots, rockets and planets. Realized here as little charms.
As a highlight, we added a large robot that possesses a turning loop so that it may be combined in many ways with clip loops and chains: lavishly worked with Swarovski crystals and cold enamel.
Thank you, Mrs. Eisenhauer, until the next and second part.